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FIVE PROVEN TIPS TO FILL VACANCIES FASTER

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CREATE HIGH-QUALITY ADVERTISING

Having detailed, accurate descriptions of your apartment or single-family home and its amenities, in addition to the surrounding community and the property’s proximity to parks, cafes, and other attractions. 

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PRIORITIZE PHOTOGRAPHY

Including at least 10 photos of the interior, exterior, and communal spaces — the more the better. Put your best foot forward by investing in photography and lighting equipment, and learning how to capture a great image.

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VIDEO TOUR AND 3D VIRTUAL TOUR

Adding a video walkthrough or 3D virtual tour to your listing. Consider shooting a video tour of the interior of your property, as well as the outside of your apartment complex and all common areas. 

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INVEST IN ONLINE ADVERTISING

The paid premium advertising can always expand your reach and attract even more renters.

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SHARE ON SOCIAL MEDIA

Social media is a great way to drive traffic to apartment listings, yet many property managers aren’t using social media to advertise vacant units. In fact, research showing 45% of renters visited communities’ social media websites when searching for their most recent apartment. 

 

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